Motorola Introduces New Android Phone, the Backflip

Posted: January 7, 2010 in Uncategorized
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LAS VEGAS — Motorola launched its third Android smartphone, an attractive, compact device with some surprising hardware innovations and a user interface that aggregates social networking feeds, e-mail and contacts.

The phone called Backflip has a 3.1-inch touchscreen, a QWERTY physical keyboard that opens up in an unexpected way, a touch-sensitive navigation panel on the back and a nifty mode that allows it to be positioned on the tabletop to act like an alarm clock.

The device is expected to hit the market in the first quarter of the year, but the company did not disclose pricing or a telecom partner for the device.

“This is a phone with a great keyboard, a big screen and integration with social networking,” says Motorola CEO Sanjay Jha.

Since Google debuted the open source Android operating system in October 2008, Android devices have flooded the market. More than 10 Android handsets are currently available with more waiting to burst into the spotlight. AT&T announced Wednesday that it will offer five new Android smartphones this year. On Tuesday, Google introduced its own Android handset, the HTC designed Nexus One running the latest version of the Android OS, Android 2.1

Motorola is trying to stay a step ahead, says Ross Rubin, an analyst with The NPD Group. “We have seen a lot of Android models appear quickly on the market,” he says. “So it’s starting to become more important for manufacturers to differentiate themselves.”


  1. Dimiter Dakov says:

    Third android? Why did I read somewhere that google made the first Android ever. This is so weird. If that’s true, google didn’t bring anything new to the market really.

  2. Nice inspiring blog, dude. I enjoy your posting. I am about to create blog about mobile phones, too.


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